Key highlights
- Skoda Kylaq sales cross the 30,000 mark
- Milestone achieved within eight months of launch
- It is the best-selling Skoda car in India
The Skoda Kylaq has achieved a new sales milestone of crossing the 30,000 units mark nationwide. Read below what makes it popular in the C-SUV segment.
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Skoda Kylaq sales booming: Why is it popular?
When Skoda introduced the Kylaq in India, it played a big bet in the C-SUV segment that already had popular cars like the Maruti Brezza and the Tata Nexon. However, Skoda’s well-calculated bet has proven sweet as the Kylaq has become the top-selling car of the brand.
The new sales milestone of 30,000 units showcases that the Kylaq is not only the best Skoda car in India, but it is also popular among new buyers and first-time car buyers. The compact SUV is averaging above 3,000 monthly units in sales, which in itself is a big step up from the other siblings.
So, why is it popular? The first reason behind the popularity is its value-for-money packaging. It is a safe, compact, and fun-to-drive car that comes loaded with a 1.0 TSI engine and the choice of an automatic gearbox as well. Moreover, the lower variants are priced below Rs 10 lakh, which further makes it a lucrative purchase.
Over the years, Skoda has improved its servicing and lowered the spare part costs. With the Kylaq, customers can get up to 7 years of warranty, which accentuates the positive approach for customers.
Last but not least, Skoda is considered as a premium brand, especially among new car buyers. Therefore, an affordable new Skoda car with the practicality of an SUV and elegant design seems like a perfect combination in the segment.
