Key highlights
- Hero unveils the Hunk 440 SX, a scrambler-styled spin on the Mavrick 440 at EICMA 2025
- Gets ride-by-wire, traction control, riding modes, and switchable ABS, all firsts for Hero in this segment
- Rugged design with twin-port exhaust, braced handlebar, 18-inch front wheel, and serious trail attitude
Hero MotoCorp just dropped something interesting at EICMA 2025, the Hunk 440 SX, a scrambler-themed evolution of the Mavrick 440. And this one isn’t just about looks; it’s Hero showing it can blend brawn with brains. While the regular Hunk 440 already made its mark overseas, the SX version cranks up the ruggedness with off-road-inspired hardware, electronic assists, and a fair bit of swagger.
Engine
Underneath, the SX rides on the same steel tube perimeter frame and 440cc air/oil-cooled long-stroke engine that puts out 27 bhp and 36 Nm. But here’s where things get spicy—it now packs ride-by-wire, unlocking multiple riding modes, traction control, and switchable ABS. Yep, that’s a first for Hero in this class, and it shows how serious they are about upping their game.
Design and Hardware
The Hunk 440 SX wears its scrambler tag proudly. There’s a flyscreen, split seats, chunky tank pads, and that twin-port upswept exhaust that gives it a hint of hooliganism. A braced handlebar, longer rear fender, and fresh tail-lamp design add to the bike’s adventure-ready vibe. Hero’s also thrown in a gaitered telescopic fork, a large engine guard, and 18-inch front / 17-inch rear wheels with fresh alloy designs that complete the look.
Ground clearance? Plenty. Stance? Confident. Add the bash plate and knuckle guards, and you’ve got a machine that looks eager to play in the dirt even if your “trail” is just a bad road on your office commute. The electronic throttle also means smoother control when the path gets unpredictable.
Features and Tech
Expect a TFT display with Bluetooth connectivity, turn-by-turn navigation, and ride data logging features already seen on the export-spec Mavrick. The switchable dual-channel ABS should make it equally comfortable on the highway and loose surfaces. Hero hasn’t revealed an India launch date yet, but given that the SX design was trademarked locally a year ago, a domestic debut seems more a matter of “when” than “if.”
If Hero can bring it here at around INR 2.5 lakh (ex-showroom), it’ll square up neatly against the Royal Enfield Scram 411, Yezdi Scrambler, and even the upcoming Triumph Scrambler 400X.
Also read: This is it! BMW F 450 GS revealed ahead of the global debut
