Moto Morini & Benelli 502C prices unchanged despite GST hike

Key highlights

• AARI absorbs GST hike on motorcycles above 350cc, keeping prices unchanged for five key models.
• Moto Morini X-Cape, Seiemmezzo, and Benelli 502C retain their ex-showroom prices across India.
• Move aligns with AARI’s customer-first approach during the festive buying season.

Adishwar Auto Ride India (AARI), the official distributor for Moto Morini and Benelli in India, has announced that it will not increase prices for select models despite the recent GST revision. The government’s decision to raise GST from 18% to 28% on motorcycles above 350cc could have meant a price bump but, AARI has chosen to absorb the impact.

This decision applies to five popular models: Moto Morini X-Cape 650, X-Cape 650X, Seiemmezzo Scrambler, Seiemmezzo Retro Street, and the Benelli 502C. All five continue to retail at their pre-GST prices, making them more attractive during the festive season.

Models and prices that stay untouched

Here’s the list of motorcycles that remain unaffected by the GST hike:

These prices are valid across all AARI-authorized dealerships nationwide. The company has confirmed that the decision is part of its commitment to customer satisfaction and brand loyalty.

Middleweight motorcycles are a sweet spot for Indian buyers—big enough to feel premium, but still within reach. A sudden price hike during the festive season could have dampened demand. AARI’s move not only protects buyers from sticker shock but also reinforces its positioning as a rider-first brand.

The Benelli 502C, with its cruiser styling and twin-cylinder charm, has built a strong fanbase. Moto Morini’s X-Cape and Seiemmezzo range offer Italian flair with practical performance. Keeping their prices steady is a smart way to keep the momentum going.

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