Key highlights
- Ferrari opens two new showrooms in India
- New showrooms inaugurated in Ahmedabad and Chennai
- Universo Ferrari also brought to India for the first time
Ferrari has opened two new showrooms in India. The new showrooms were inaugurated in Chennai and Ahmedabad, and these will be operated by Kun Group and Navnit Group exclusively. With the addition of the two new showrooms, Ferrari now operates in five major cities in India, including New Delhi, Mumbai, Bengaluru, Chennai, and Ahmedabad.
Universo Ferrari comes to India for the first time
Along with the new showrooms, the Italian cult supercar manufacturer also introduced its ‘Universo Ferrari’ experience in India for the first time. The Universo Ferrari offers a mobility show-like experience of the brand’s history by displaying the iconic models in flesh to the audience.
The Universo Ferrari has been announced from October 18, 2026, to November 1, 2026. In India, this experience includes models like the 1968 Daytona, F50, and more, which mark the major turning points in the history of the brand as an esteemed supercar manufacturer.
This event has also introduced two new design schemes called New Delhi for the Purosangue and Varanasi for the 12Cilindri. With these, the brand also announced that it sees major potential in the Indian car market, and it aims to expand its portfolio in India in the coming years.
Along with these, the brand has also introduced the first-ever electric car, called Luce EV. The Luce EV will soon be announced for the Indian market, and it will mark a new chapter in the Indian car market for the brand. Although Luce EV has received a major backlash for its modest design language, the brand officials feel that it will slowly gain traction among new customers.
Also read: Tesla Model Y L receives a performance upgrade in India
