Key highlights
- Norton Atlas and Manx R launch timeline revealed for India
- It will be sold via exclusive showrooms and TVS Paddock outlets
- India price expected to be around Rs 5.5-6 lakh
In a recent interaction with Autocar, Norton officials have revealed the launch timeline for their upcoming models, which will include the much-awaited Atlas and the Manx R sports bike. While the Manx R will be positioned towards the premium end of the spectrum, the Atlas will be slotted as a new middleweight dual-sport motorcycle.
Norton Atlas and Manx R to launch in January 2027
As per the online report published by Autocar, the media agency has learned that Norton is planning to debut its three models in India after EICMA 2026. These models will include the Atlas, Atlas GT, and the Manx R sports bike.
At EICMA 2026, which is set to take place in Milan, Italy, next month, Norton will also reveal its all-new 450cc single-cylinder roadster motorcycle. While the latter is something that we will have to wait for, the brand has scheduled to launch the former models in India in the next quarter, i.e., January- March 2027.
As per the revealed details, January 2027 will witness the launch of the Manx R sports bike, which will be imported from the UK. Meanwhile, the Atlas and the Atlas GT will likely go on sale by March 2027.
Norton is now owned by TVS, and these models will be available through two dealership networks: Norton and TVS Paddock. However, the exclusive Norton showrooms will be limited in numbers, and the brand is finalising the exact dealership requirements as of now.
Meanwhile, TVS Paddock showrooms are also set to become operational by December 2026. The report states that three Paddock dealerships will go live initially, where Manx R will be retailed in the first phase.
The Paddock showrooms will also house the 310 Apache range and the upcoming 450cc platform that is currently under development by TVS. On the other hand, exclusive Norton dealerships will also sell simultaneously, but these will be limited in numbers.
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