Key highlights
- Norton Motorcycles revives the iconic Atlas nameplate
- Available in Atlas and Atlas Apex variants
- Powered by a new 585cc liquid-cooled parallel-twin engine developed with TVS
More than six decades after the original Atlas became one of Norton’s most celebrated motorcycles, the British brand has unveiled an all-new adventure-focused machine carrying the famous badge into the modern era.
The new Norton Atlas has been developed as a middleweight adventure-touring motorcycle and will be offered in standard Atlas and premium Atlas Apex variants. While the design and technology are thoroughly modern, Norton says the motorcycle stays true to the adventurous spirit that made the original Atlas famous.
New 585cc twin-cylinder engine
At the heart of the new Atlas sits an all-new liquid-cooled 585cc parallel-twin engine featuring a 270-degree crankshaft configuration.
Norton Atlas engine specifications
|
Specification |
Norton Atlas |
|
Engine |
585cc parallel-twin |
|
Cooling |
Liquid-cooled |
|
Crankshaft |
270-degree |
|
Power |
69 bhp |
|
Torque |
57.5 Nm |
|
Gearbox |
6-speed |
|
Quickshifter |
Bi-directional (Apex) |
Norton claims the engine has been designed to offer a balance between everyday usability, long-distance touring ability and off-road performance.
Serious hardware underneath
The Atlas rides on a steel trellis frame paired with a cast aluminium swingarm. Suspension duties are handled by fully adjustable KYB units at both ends, offering 180 mm of wheel travel.
Chassis and cycle parts
|
Component |
Specification |
|
Frame |
Steel trellis |
|
Front suspension |
KYB 43mm USD forks |
|
Rear suspension |
KYB monoshock |
|
Wheel travel |
180 mm front/rear |
|
Front brakes |
Twin 310 mm discs |
|
Rear brake |
270 mm disc |
|
Front wheel |
19-inch |
|
Rear wheel |
17-inch |
The bike weighs 192 kg (without fuel), gets 220 mm of ground clearance and an 845 mm seat height.
Loaded with technology
This is easily one of the most tech-heavy motorcycles Norton has ever produced.
The Atlas features a full-colour 8-inch touchscreen TFT display with Bluetooth and Wi-Fi connectivity, navigation support, GoPro controls, telematics and over-the-air software updates.
Key features
- 8-inch touchscreen TFT display
- Bluetooth and Wi-Fi connectivity
- Navigation support
- GoPro control
- Norton Rider App integration
- Keyless ignition
- USB-C charging port
- OTA software updates
- Ride telemetry
Ride modes include:
- Urban
- Rain
- Sport
- Tour
- Enduro
The Atlas Apex further adds TPMS, heated grips, cornering lights, electronic combined braking and vehicle hold control.
Designed for adventure
Norton has given the Atlas a distinctly adventure-focused character with features such as:
- Adjustable windscreen (Apex)
- Aluminium sump protection
- Integrated bash plate
- Handguards with integrated indicators
- Rear luggage provisions
- LED lighting package
With a claimed fuel efficiency of 23 kmpl and a 15.4-litre fuel tank, the Atlas should offer respectable touring range as well.
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